Bill Coors and His Story

The Story

Bill left 1.png
Summary Block
This is example content. Double-click here and select a page to feature its content. Learn more

The Story

In 1981,Bill Coors, Captain of Industry and brewing titan, was asked to give a speech to the graduating students of the American Academy of Achievement on the topic of “success”. 

It was a deeply personal account, groundbreaking at the time, of how he had to overcome the debilitating stress and depression, which had plagued his family for generations and how he had cultivated ‘The Will To Live,’ despite suffering unimaginable personal tragedy. 

In an inspirational documentary that spans 101 years, Bill Coors relates, through his impressive family history, how he was able to self diagnose, treat and manage his symptoms effectively and holistically to lead an extraordinarily accomplished life. In the process he created a road map to his success without the stress, anxiety and depression that often accompanies it. 

Bill's story is juxtaposed with that of today's YouTubers and young influencers who also struggle with the types of issues Bill and his family faced a century ago. The parallels between his struggles in the 1920’s– and the struggles teens have today are just staggering. The young influencers and YouTubers profiled relate almost identical challenges, 100 years later on! 

Bill's solution was both simple and at the same time, complex. It took a lifetime to master.  It's his desire to start conversations in schools and colleges around the world so that those struggling with these issues don't feel so isolated.